Word: pollstering
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...estate market has not subsided. "Obviously the quake was a drawback," concedes Katherine August of First Republic Bancorp, which specializes in loans for luxury homes. "But I don't think it will have a lasting effect on the market. We closed one deal the day after the quake." Says pollster Mervin Field: "Sure it shook people up. But look at the World Series game that was interrupted at Candlestick Park. A few minutes after the quake, you had 58,000 people chanting 'Play ball! Play ball...
...political reason," he told TIME in an unprompted aside. "That's not why I proposed a constitutional amendment. And now I'm reading that people aren't interested in that ((issue)) anymore. Well, my ((internal)) clock tells me that's wrong, and I don't need ((Republican pollster)) Bob Teeter to show me a poll to make me convinced it's wrong." Although Bush insists that he does not steer his policies by the polls, he loves to use survey data to silence skeptics. After he permanently banned imported assault weapons, for example, he privately brandished poll results showing support...
...pollyanish theme of this book is not enough to make you cringe, the way it is written will. Casale is a pollster for USA Today, and Lerman is an editor there...
...class is a kind of grass-roots media review board that any pollster worth his clipboard would give a rating point to get in on. Currently approved by the majority: any movie in which heartthrob Kevin Costner (Field of Dreams) removes his shirt. The video of the film Bull Durham, in which Costner takes off more than that, is one of the area's hottest rentals. Television gets its share of attention. Before summer reruns took over the tube, the women found that Moonlighting was funny again, and the wacky comedy of Tracey Ullman acquired a growing following. The women...
Part of the insouciance about local politics, according to pollster Mervin Field, comes from sheer confusion. In a metropolis where as many as 85 languages are spoken, that extends from the perfumed hills of the Westside to the barrios of East L.A. and the ghetto of Watts, where state, county and regional authorities overlap one another, voters hardly know who's in charge. Bradley and the business community, his biggest supporter, seem to like it that...