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Word: pontiac (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

...infrequently used, adds weight, wastes space, and costs some $170 million a year. American Motors did away with it in one 1965-66 model - only to get a flock of gripes. But the industry has not yet given up the fight on the fifth wheel. Later this month, Pontiac showrooms will have the sporty new Firebird, which has the same body shell as its G.M. cousin, the Chevrolet Camaro, but is four inches longer. The standard Fire bird is more powerful than the Camaro (165 h.p. as compared with 140 h.p., though both offer optional 325-h.p. engines), will cost...

Author: /time Magazine | Title: Autos: Fighting the Fifth Wheel | 2/3/1967 | See Source »

...economic conditions. Chrysler, the only big automaker to register a gain, sold 1.8% more cars than the year before-with its well-promoted Dodge Division leading the way (see following story). Similarly, while General Motors suffered a 6.8% overall sales decline, Cadillac's sales were up 5%. For Pontiac, benefiting from the popularity of its intermediate Tempest, it was the fifth straight year of record sales. The big G.M. loser (off 11%) was Chevrolet, which held on to a slender 2,145,000-to-2,006,474 sales lead over the rival Ford Division. Ford itself sold...

Author: /time Magazine | Title: Autos: Retreat from the Record | 1/13/1967 | See Source »

...last September, foreign and domestic manufacturers have reported that some 800,000 late-model vehicles needed to be checked for possible safety flaws. The latest such announcement came last week: G.M. began recalling 269,000 of its 1967-model cars (Chevrolet Chevelles and El Caminos, Pontiac Tempests, Oldsmobile F-85s and Buick Specials), because of possible defects in their steering shafts. Such recalls do not mean that all the cars are defective. What they do mean is that Detroit is getting overly skittish about safety or else quality control on the assembly line is not all that it should...

Author: /time Magazine | Title: Autos: Retreat from the Record | 1/13/1967 | See Source »

Bailey knows all about bugging and hypnosis as well as polygraphy. Along with electronic gadgets, his jet-age operation includes five office cars and five investigators headed by the former chief investigator for Boston's strangler bureau. Divorced and remarried (three children), he is rich in possessions: a Pontiac GTO, a Thunderbird, three sizable yachts, a 17-room ranch house and 80 acres in Marshfield near Boston. The whole empire is connected by two-way radios that keep the boss in constant touch as he swoops around the country in his Cessna 310 airplane...

Author: /time Magazine | Title: Lawyers: The Boston Prodigy | 12/9/1966 | See Source »

Nailed to the Floor. Of course the pattern of trading up has two sides. While sales of the bread-and-butter Chevy tumbled in October from 172,000 to 135,000, the breezier-looking Chevelle rose from 24,000 to 33,000. Sales of the regular Pontiac declined by 4,000, but the fancy Tempest increased 7,000, and the Grand Prix and GTO were also way up. The standard Ford slipped from 114,000 to 99,000, but Fairlane and Mustang both increased...

Author: /time Magazine | Title: Autos: Buying Up but Selling Down | 11/25/1966 | See Source »

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