Word: pontiacs
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Dates: during 1970-1979
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...strong industry sales trend will continue. But auto executives are ever positive. The fact that dealer inventories are at an alltime record of more than 2 million cars does not bother them. "That's about a 60-day supply, which is normal, given the present selling rate," says Pontiac General Manager Alex Mair. To demonstrate their confidence, the carmakers have scheduled production of some 850,000 vehicles this month, the highest for the industry in any April...
...spite of the caffeine in our blood, we started to lose touch. As I passed a tractor-trailer near Jacksonville my eyelids forced their way shut, and I dreamed that a giant copy of a history course syllabus was sailing down the road behind me, trailing our Pontiac. I awoke some three inches from a guard rail. Namo drove for a while after that, but he, too, insisted on taking split-second naps at the wheel. I still cannot remember how we got to Fort Lauderdale alive, but my next memory after the giant syllabus and an uncomfortably close look...
Also faring well, but not as well as expected, are Detroit's "scaled-down intermediates," mainly such mid-size GM cars as the Oldsmobile Cutlass, Pontiac Grand Prix, Buick Century and Chevrolet Monte Carlo. Lighter and more economical than their ancestors, the new middies' prices are causing some buyers to balk over what they see as getting less car for more money. That has put dealers on the spot. Says Detroit Ford Dealer Jim McDonald: "The customers feel that since a car is smaller, it's bound to have less in it. Our job is basically education...
...least smaller, en masse, instead of simply talking about it. The resulting products are leaner, tighter, more economical and technically sophisticated than any other crop of vehicles in the industry's history. Detroit's scale-down is already showing up in car-rental agencies. National calls a Pontiac Grand Prix a full-size car and charges accordingly, even though what the driver gets is a vehicle about as big as yesteryear's intermediate...
...still insists that it did nothing wrong: if a car buyer paid for a 350-cu. in., 170-h.p. engine, that is exactly what he got?though some owners, like Siwek, experienced delays getting their cars repaired because parts for Oldsmobile, Pontiac and Buick engines did not always fit the Chevy motors. The $40 million will hardly be a severe financial penalty to GM, which has earned as much as $1 billion profit in a single quarter...