Word: pontiacs
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GEORGE LUENBERGER Pontiac, Mich...
Transistorized cars of the future may eventually have ignition systems with no points at all to go wrong. Their pulses of current will be generated by rotating magnets, and they will be amplified by trouble-free transistors before firing the plugs. Pontiac is already offering such a system, confident that it will last unserviced for the life...
...tidy profit. Next, he set up as a car and truck importer, bought sight unseen a shipload of tractors for $833,000, which he did not have. Before the ship docked, Milner had sold the tractors for $998,000. Eventually, he acquired four Chevrolet agencies and one Pontiac dealership, and became one of G.M.'s biggest-volume dealers...
Thus encouraged, Detroit went all-out at its auto show. Virtually every car and truck model produced by any U.S. automaker was on display. Fashion models slouched along a runway beside a 30-ft. revolving tower. Pontiac lined the doors of its Bonneville convertible with peacock feathers, and Dodge dressed up its truck display with two feminine "truck drivers" in short, short shorts. (Stock question from male showgoers: "Do you come with the truck?" Stock answer: "You couldn't afford...
...Pontiac's entry is its classy GRAND PRIX, which comes in a special iridescent blue-black, is outfitted with bucket seats and will undersell the Riviera and T-Bird by several hundred dollars. Chevrolet's answer is its Corvette STING RAY fastback hardtop. Breaking sharply with its past, the new Corvette has plush carpets, power steering and optional air conditioning -all features that will alienate true sports-car buffs, but are likely to attract many more buyers...