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...opportunities to work with like-minded brands in the corporate world." Such work will probably be more subtle than, say, SEAN PENN doing a Coke commercial. "We're not in the advertising business; we're in the publicity business," notes PMK partner PAT KINGSLEY (the third PMK pooh-bah: LOIS SMITH). But by schmoozing with its new friends in the entertainment biz, says Dart, McCann-Erickson will be able to "tip off its clients to trends that are emerging"--in effect, a savvy little spy network at the heart of our cultural Zeitgeist. Synergy, baby, synergy...

Author: /time Magazine | Title: Marriage Of Convenience | 2/22/1999 | See Source »

...opportunities to work with like-minded brands in the corporate world.? Such work will probably be more subtle than, say, Sean Penn doing a Coke commercial. ?We?re not in the advertising business; we?re in the publicity business,? notes PMK partner Pat Kingsley (the third PMK pooh-bah: Lois Smith). But by schmoozing with its new friends in the entertainment biz, says Dart, McCann-Erickson will be able to ?tip off its clients to trends that are emerging? -- in effect, a savvy little spy network at the heart of our cultural Zeitgeist. Synergy, baby, synergy...

Author: /time Magazine | Title: It?s General Motors on Line One, Mr. Redford | 2/15/1999 | See Source »

According to Adams House co-Master Robert J. Kiely, "The oldest (going back at to at least 1963) Adams tradition at this season is a formal concert reading of a chapter from the Winnie the Pooh in which tutors, associates and even the Master take part...

Author: By Tova A. Serkin and Daniel A. Zweifach, CONTRIBUTING WRITERSS | Title: Holidays Invade the Houses | 12/11/1998 | See Source »

...pivotal role of Segal's [sic] niece who is kidnapped as bait when terrorists seize the train she is on," all is more or less forgiven. She is joined by some `90210'-clone from a soap opera. Their best friend is a stereotypical gay guy ("Oh pooh!"), played by some other guy you've never heard...

Author: By Benjamin L. Mckean, CONTRIBUTING WRITER | Title: GET LUCKY: SEE `CHUCKY' | 10/23/1998 | See Source »

...best list is a real news story by encouraging groups to respond with their own revised lists. The Radcliffe Publishing course, full of young professionals about to enter the field, took on that particular task. The Radcliffe group did a laudable job, even managing to sneak Winnie the Pooh in between Heart of Darkness and Their Eyes Were Watching God. But they should be aware that in creating their own list, they are contributing to the success of the very project that they are trying to debunk...

Author: By Erwin R. Rosinberg, | Title: The Top 100 Novels...or Marketing Ploys? | 10/21/1998 | See Source »

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