Word: popularizer
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...early stages have lasted a long time. E-readers have been around for more than a decade, but the devices weren't popular due to high cost, proprietary display formats and the reluctance of book publishers to sell digital versions of their best-selling titles. Now, just as digital music was driven into the mainstream by Apple's iPod and iTunes, Amazon's Kindle and online bookstore, which sells more than 350,000 titles, are proving there's a mass market for e-books. Total industry revenue from digital-book downloads has risen 149% this year, according to the Association...
...book has received favorable reviews in the press, and popular Harvard Professor of Psychology Daniel Gilbert raved about their new book: “We think we are individuals who control our own fates, but as Christakis and Fowler demonstrate, we are merely cells in the nervous system of a much greater beast,” he wrote. “If someone you barely know reads Connected, it could change your life forever...
...book has received favorable reviews in the press, and popular Harvard Professor of Psychology Daniel Gilbert raved about their new book: “We think we are individuals who control our own fates, but as Christakis and Fowler demonstrate, we are merely cells in the nervous system of a much greater beast,” he wrote. “If someone you barely know reads Connected, it could change your life forever...
Your social networks, and in particular how popular you are, may also affect how good a candidate for a flu vaccine you are. Vaccinating an entire population may be less efficient than choosing people at random, asking them to name their friends, and then vaccinating those friends. The friends are likely to come into contact with many people, so vaccinating them might do the most good, the authors argue. "You can achieve the same level of protection for the population at one-third the cost doing an intervention like this," Fowler said, according to CNN. He and Christakis hope...
...Poon has announced the completion of its second parody novel, Nightlight: A Parody, a satiric take on the oh-so-popular Twilight phenomenon. The book follows Belle Goose, a young girl who becomes convinced the new boy in school is a vampire and her soulmate, despite evidence that he thinks girls are "repulsive." The Edward character from the real novel goes by Edwart in this version, a name which the book itself informs us is "Much funnier than Edward...