Word: popularizers
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Dates: during 2000-2009
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...maybe, on some subconscious level, we never wanted the damn thing, as evidenced by popular culture's button-free futures. In sci-fi thrillers like Minority Report, computers are flat, seamless digital panels, controlled with an effortless swipe of the hand or the twist of a finger...
...Still, new Shuffle aside, the button's days may be numbered. Touchscreen and tablet PCs are becoming more popular, and the latest generation of cellphones like the iPhone incorporate gestures and on-screen keyboards. Microsoft is touting its next-generation Surface technology, bringing the day of the massive Bond-esque touchscreen ever closer. The button may be on its last legs, but may I offer one humble request: Please, leave them in elevators. Making 23 separate stops on the way up to work isn't my idea of a gleaming future, Mr. Jobs...
Today Icarus is in her shade. In February the Huffington Post, the website she started in 2005 with Ken Lerer and viral-marketing guru Jonah Peretti, became the 15th most popular news site, just below the Washington Post's and above the BBC's. It garnered 8.9 million unique users that month, according to Nielsen - more than double what it attracted a year ago. It gets a million-plus comments from readers a month. A business newswire recently valued the site at more than $90 million. Only one independently held online-content company (Nick Denton's Gawker properties) is worth...
...hatched at a party here not long after the 2004 presidential election. Former AOL executive Lerer, who professes to hate parties and to barely have known Huffington at the time, had already launched an anti-NRA site. He saw the need for a counterpoint to Matt Drudge's popular right-leaning website. "For about half an hour it was called the Huffington-Lerer Report," says Lerer. "But I'm shy." He and Huffington raised a million dollars, and Lerer brought in Peretti, his buddy from the anti-NRA website. The Huffington Post was to have three basic functions: blog, news...
HuffPo is not made for people who like their news straight. As the situation in Iraq got boggy, the economy soured and the Bush Administration's popularity face-planted, folks wanted a place to vent. And when the Obama phenomenon took off and Wall Street collapsed, they wanted a place where they could both celebrate and vent more. HuffPo was the easiest, most satisfying place to do it. "We like to expose hypocrisy," says Katharine Zaleski, the site's news editor. The Huffsters see what they do as curating the news: finding the good stuff from other sources and artfully...