Word: postal
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Dates: during 1960-1969
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...those gummed and perforated squares that he buys for a few cents and pastes on his letters. To U.S. newspaper and magazine publishers, postage is much more significant; it is a large part of the rising cost of getting their publications to the reader. By last week, a new postal-rate-increase bill was threatening to raise the mailing costs of magazines and newspapers well beyond the ability of most publishers...
These journals of opinion-and limited circulation-chronically lose money and depend on well-heeled readers and sympathizers to bail them annually out of the red. They would be hard put to survive even a modest postal rate increase-and the one under consideration is by no means modest. It would, for example, boost the Nation's annual mail bill from...
...their own way also stand in serious if not mortal danger. Last year, for example, four magazines addressed primarily to contemplative readers-Atlantic Monthly, Harper's, Catholic Digest and Saturday Review-together netted only $55,74° on a combined circulation of 1,557,000. The new postal rates would add some $535,000 to their combined postal bill. Atlantic Monthly Publisher Donald Snyder has estimated that his magazine's share alone would be $91,000-more than seven times Atlantic's 1961 profit before taxes...
Even the big magazine publishing houses would suffer severely. The postal bill of Philadelphia's beleaguered and money-losing Curtis Publishing Co., already embarked on a drastic cost-cutting program (TIME, March 30), would rise by $6,500,000 a year, to $21.5 million. The Reader's Digest (circ. 13.5 million) has estimated that the proposed rate increases would push its annual mail costs up 28%, to $16.2 million; TIME INC.'S postage payments would rise $7,500,000 a year, to $25.5 million...
Butler, who will be in charge of financial affairs and non-professional personnel, has served in the Health Services since 1975. Dr. Munter, psychiatrist, will supervise the post-graduate education of the staff and will handle public relations for the Health Services. Dr. Postal, who has been director of the Radcliffe Health Service since 1958, will be responsible for the out-patient clinic...