Word: potter
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...seconds past the wizarding hour of midnight last Saturday, the most annoying and unnecessary marketing campaign in publishing history finally delivered the goods. J.K. Rowling's Harry Potter and the Goblet of Fire (Arthur A. Levine Books/Scholastic Press; 734 pages; $25.95) would have sold millions of copies had its U.S. and British publishers simply dumped them in bookstores, unannounced, and then got out of the way as word of mouth spread among stampeding Pottermaniacs. That is pretty much the way the first three books about the boy wizard so phenomenally caught fire among young readers and then their parents...
...really like your article about the "Harry Potter" series, and I hope many others will read it and agree. I am glad you compared "Harry Potter" to our, excuse me, "television junk" because so many kids are saturated with TV and will not even touch a book. As for adults, I believe it's even worse. Thank you for your article. Now I will go read my own "Harry Potter" IV ! P.S. My parents love these books! - Natalia...
...thousands of bleary-eyed parents this morning, after having spent the hours between 11 p.m. and 1 a.m. this morning at a "Harry Potter" party at my local Barnes & Noble. I don't know who was more excited - my 11-year-old son, or me! The store provided cake and lemonade and coffee (lots of coffee), and entertainment by a magician in a cape and wizard's hat. All of the employees of the store were in costume as characters from the book. Just before midnight, the manager climbed up on a table to lead the "countdown." Right...
Thank you for the article about Harry Potter. It truly is an amazing series of books. Until last night, I never thought I would ever find myself sitting in a bookstore for 2 hours waiting for a "children's" book. Yet there I was, 32 years old, laughing along with all the other adults waiting for the book. I tried to resist and wait for it, but I just couldn't wait. I had to have it. Now it's going to be a lost weekend as I spend all my time reading this huge 4th edition. Puffy eyes here...
...enjoyed your comments about "Harry Potter." As a fifth grade teacher, I regularly witness my students frothing at the mouth when their names are called in the school library's weekly "Potter" drawing. I hope the book series has the staying power of Pokemon and the WWF... - Devik