Word: powerfull
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Lindstrom is a practitioner of neuromarketing research, in which consumers are exposed to ads while hooked up to machines that monitor brain activity, pupil dilation, sweat responses and flickers in facial muscles, all of which are markers of emotion. According to his studies, 83% of all forms of advertising principally...
To figure out what most appeals to our ear, Lindstrom wired up his volunteers, then played them recordings of dozens of familiar sounds, from McDonald's ubiquitous "I'm Lovin' It" jingle to birds chirping and cigarettes being lit. The sound that blew the doors off all the rest - both...
While Teddy tries to separate the insanity on the island from his own reality, Scorsese interlaces the more or less straightforward filming of the interrogation scenes with the hallucinogenic tragic realism of Teddy's nightmares. At Dachau, corpses stir and papers flutter; with his wife, the camera executes a 360...
Harvard dominated the first two periods with its solid defense and powerful forecheck.
Fudge, in contrast, has come to prominence through the corporate world. Named by a 2003 issue of Fortune Magazine as one of the 50 most powerful women in American business, Fudge served as chairman and CEO of marketing giant Young & Rubicam Brands from 2003 to 2006 and has held presidencies...