Word: pr
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...world's cases of AIDS as well as controversial development projects designed to alleviate the suffering. Flying on a chartered jet known as "Great Expectations" when George W. Bush used it as a campaign plane, the unlikely pair have an entourage of senior policy wonks and pr advisors as well as representatives from the Financial Times - and Rolling Stone...
...Despite their personal friendship, Sharon has not made life easy for Bush in recent weeks. First the Israeli leader defied the President's calls for an immediate end to the West Bank offensive, forcing Bush to revise his demands. Now Sharon's brought with him to Washington a PR campaign designed to convince Americans that their President's Middle East policy is misguided. The White House has insisted that Israel has no option but to deal with Arafat; Israeli officials currently in Washington are telling everyone who'll listen that they have proof that Arafat is an incorrigible terrorist...
...post-Cornel West debacle, Summers’ already-cracked diplomatic reputation is back in the proverbial dust. Who better to resurrect him than his mentor of old? By all means, bring Bob to Cambridge. Three cheers for Mr. Fix-It. If he can fix Summers’ PR problems, we should promote him from the Harvard Corporation to University King...
...Look at the PR efforts of the rival "brand" - al Qaeda. Bin Laden's propaganda screeds are almost always built around the plight of ordinary Palestinians and Iraqis, for whose suffering most of the Muslim world holds the U.S. at least partly responsible. Bin Laden also loves to harp on U.S. support for corrupt and authoritarian regimes in the Arab world. It's a cynical ad campaign, of course. Bin Laden has done nothing to help either the Palestinians or the Iraqis, and he's nothing if not another high-born authoritarian himself. But think of it as negative advertising...
Even though they defend the PR system, critics of this fall’s recount say better technology, especially personal computers, exists now that would allow vote-counting procedures that humans alone could not have done...