Word: pranking
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...there hasn’t been a prank in a few years, and I’m beginning to worry about the hack’s future. I understand Boston police cracking down on drinking, but a weather balloon popping out at midfield between plays never hurt anyone. I can guarantee there will be at least one fan at Harvard Stadium this year rooting for something beyond a mere victory over the Elis—awaiting the whimsical, funny gesture that has become a cherished part of my Game...
...said in a discussion at Harvard Business School yesterday. In his lecture to a few dozen students, Werbach said he came to this revelation after Wal-Mart contacted him to discuss its environmental impact. “When I first heard [from them] I literally thought it was a prank call,” he said. But at a meeting, a Wal-Mart representative said the company was committed to eliminating waste in its operations. For several years, Werbach has worked with the company, which is the nation’s largest employer, to develop “personal sustainability...
This was no amateur prank. Solid information is scant, but one thing is certain: a well-funded, well-organized, highly motivated group of people (good at keeping a secret of massive proportions) wants to get the word out that the Iraq war should end. At least by July...
...mail sent around ahead of the prank solicited volunteers for such posts as a "digital fun squad," "legal support" and "press liaison." The media gossip blog Gawker printed a bulletin supposedly from the organizers that told volunteers to find strategically located U-Haul trucks (which held the papers) around the city. Going for an ultimate guerilla effect, the bulletin said, "We want to maintain maximum mystery around this, for as long as possible - at least for a couple of days...
Well, mystery abounds. What's next for the group? Was the point really just to give New Yorkers a chuckle or trick them into thinking for few fleeting minutes that U.S. involvement in Iraq had ended? By midday, the groups posted a video account of the prank, with interviews with readers around New York City. Some reports said the fake-out was nationwide, but the video was shot all in New York, and accounts of the stunt seemed limited to the actual home of the Times. And how does the New York Times feel about being parodied and satirized...