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...tide." Boston Attorney David Goldberg, who had helped engineer Lodge's March victory in New Hampshire, took another look at the returns and muttered: "Poor Lou." He meant big-time Pollster Lou Harris, who ordinarily works for Democrats but had taken a big dabble in trying to predict Oregon's Republican vote. His election-eve guess of 34% to the winner and 28% to the runner-up was close-he just had the names in the wrong order. As it turned out, it was Rockefeller 33%, Lodge...

Author: /time Magazine | Title: Republicans: Lessons from the Lone Ranger | 5/22/1964 | See Source »

...didn't take much brainwork to predict a remarkable season for Harvard athletics in 1963-4. It would have taken a visionary, however, to predict its extent, even after good '65 and '66 athletes arrived. Never before, in the seven years that Harvard has led the Ivy League schools in overall winning percentage, have Crimson teams won more than 68 per cent of their games. This year's squads put together a winning percentage...

Author: By Donald E. Graham, | Title: THE SPORTING SCENE | 5/20/1964 | See Source »

Lawyer Hermann claims to be on the way to licking this problem with a unique if simple device: prediction tables based on the amount that juries actually award for all kinds of injuries all over the U.S. Put out by Hermann's new Jury Verdict Research, Inc., the tables are now consulted by 25,000 of the nation's 296,069 lawyers and by most insurance companies. Able to predict a probable jury award to within 7% accuracy, says Hermann, both sides can skip trial and settle immediately...

Author: /time Magazine | Title: Torts: Outguessing the Jury | 5/15/1964 | See Source »

...Tiparillo to a lady?"), but Consolidated has also acknowledged the market. It's "Have you noticed how many men are smoking cigars?" ads have been discreetly rephrased to "Have you noticed how many people are smoking cigars?" The cigar companies doubt that the feminine market will last, and predict that cigarette sales will increase again; but the industry hopes nonetheless to keep cigar sales on the high plateau they have reached. To do so, and to attract young men about to smoke for the first time, it has raised its annual advertising another 15% to $35 million this year...

Author: /time Magazine | Title: Tobacco: What the Cigar Needs Is A Good Five-Cent Machine | 5/1/1964 | See Source »

Although the group will concern itself with a wide area of domestic concerns, according to Freund it is too early to predict its effect on legislation. "All of the Administration's current legislation antedates the formation of this group," he explained...

Author: NO WRITER ATTRIBUTED | Title: Freund, Galbraith, Riesman Named Johnson 'Idea Men' | 4/29/1964 | See Source »

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