Word: premiumization
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...There is a lowest common denominator in the mainstream media because we’re competing with this new media... that puts a premium on speed and not accuracy,” she said...
...Kraft may be prepared to place on Cadbury is less so. The British firm's shareholders are thought to want at least $13.4 a share; many analysts think they should hold out for more. But in the absence of a rival bidder, Kraft's proposal - which still offers a premium of 26% over Cadbury's share price prior to the company's initial approach in September - may start to look more appetizing. After all, short-term investors have poured into Cadbury shares in recent weeks. Rather than see Kraft walk away, many will be hoping to cut a deal...
...Citadel hand, the fortunately named Bob Proffitt, and found a local private-equity firm, Endeavour Capital, that was willing to back Wilson's new venture, Alpha Broadcasting. It paid $11 million for Paul Allen's Portland stations--Allen bought them for about $50 million. Experts say the price premium for radio stations has fallen from 20 times earnings to eight times...
...spectrum - where the real technological advances are going to take place, and where the money will be spent - you're going to find the development of powerful electric cars with significant range. [These will be] emotionally styled luxury cars because you want some kind of intangible premium that customers are willing to pay for. These two poles will converge as the technology advances and costs are brought down to a point where the average family car could be available at a feasible price. That's the tipping point that, as I say, could take 20 years, easily. (Read "Audi Gets...
...Before the recession, Audi's stated goal was to surpass BMW and Mercedes as the top-selling luxury brand. Is that still doable? We said we wanted to be the most successful premium car company in the world. Many people interpret this as meaning we want to sell the most cars. To us, success is defined more broadly than that. Worldwide, we broke through the 1 million mark [in total sales] for the first time last year, which places us in a very strong No. 3 position globally [behind BMW and Mercedes]. But we want to be the most successful...