Word: preprogram
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Dates: during 1966-1966
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...test not only rated, it educated. Putting the audience in the driver's seat, it dramatized highway dilemmas, posed questions ("Pumping the brakes shortens the stopping distance. True or false?"), then gave answers. The results were not surprising: rated against a preprogram sampling, 42% of those who took the driving test failed it; 53%, for example, were unaware that pumping the brakes means longer stopping distance. The show got fourth highest rating of the season and, predictably, started a television trend. It is called the "audience involvement" program...
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