Word: presetting
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...never seen me cover Abba's Dancing Queen at fjord-rattling volume. Younger children might do better with Vtech's DJ Karaoke Studio ($39.99, ages 3 and older, available this fall), a surprisingly comprehensive little music machine with a working microphone, a one-octave keyboard and 24 preset tunes. There's even a baby scratch pad for extra flava...
...have to be Einstein to manage stock options if you keep things simple. They bestow the right to buy stock from your employer at a preset price by a preset time. If the market price is higher, you pocket the difference. If the price is lower, the options are worthless but cost you nothing. It's a great deal, reserved until recently for top execs as a very tangible incentive to get the stock moving higher. How to keep it simple...
...CALL US In the past several years, many banks have aggressively marketed "callable CDs," longer-term deposits that may be redeemed by the bank--not the holder--after a preset period. Customers, particularly seniors, have bought the CDs, eyeing high interest rates and mistakenly believing they could cash them in at will. Complaints to the SEC grew fivefold last year, and several states, including Texas, Florida and Arizona, are investigating marketing practices...
Tuneto takes the opposite approach: you start off by ranking a screen full of artists (Are the Police better than Madonna? Is Seal better than Supertramp?), and then you get matched to one of thousands of preset stations according to your preferences. You can do this five times in five different genres. It isn't exactly personal radio, because you're likely to be sharing each station with 10 or 20 other listeners, and you can't skip ahead or pause tracks. But here's the cool bit: your thumbs-up or thumbs-down vote on each artist here will...
...Americans, as we know, are a tinkering breed, and in the early '50s a fellow named Bud Isaacs got the idea of hooking up a pedal that would pull a single string to a preset pitch while the instrument was being played, making the movement of the note part of the style. The first recording to feature this was 1953's "Slowly," by Webb Pierce, with Isaacs on steel, and the cat was out of the bag. More pedals were added, and then knee levers, which provided new ways to raise or lower the pitch of the strings...