Word: press
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...changes to how McCain campaigned were forced by the press, Salter argued. "The fact that we didn't do the back-of-the-bus stuff is only a function that you guys really wouldn't let us," Salter said, referring to the media. "Once the cameras demanded to be there, it became, What can McCain say that we can circulate on the hour and embarrass the s___ out of him? So he just couldn't do it, and it wasn't a Bush hijacking or anything, it was recognizing reality. We were being mocked by the meta-narrative writers...
Salter said that McCain would have preferred to campaign in the general election in the same way he campaigned in New Hampshire, but that the press and Obama made that impossible. "I think if we had gotten 10 town halls out of Obama," Salter said, "it would have come close to that. McCain's ideal as a general would have been flying around on an airplane with Barack Obama, debating in town halls and having dinner with him afterwards." (See pictures of Barack Obama's campaign behind the scenes...
...flight where he and Jimmy [McCain, his youngest son] and I were on Southwest Airlines, carrying our own bags. Some cable [channel] got it. Jimmy was three weeks out from shipping out overseas. We get through the speech, and you have pretty much the senior class of the Washington press corps all lined up. You know they all came to see if he was going to drop dead. He didn't bitch, he didn't moan. There were no recriminations. There was nothing except a mental and emotional confidence--this is what I set out to do, and I will...
Once the town hall stuff fell through you guys became much sharper against Obama and took a lot of grief, especially from the press, for about a lot of those attacks on Obama...
...brand. We had spots making fun of McCain on computers, for owning seven houses, saying he had turned his back on Hispanics, saying that he opposed stem cell research, mischaracterizing his position on Social Security, on Medicare. Nobody got after him. There wasn't that collective gasp from the press that we got every time we took a shot at the guy. [McCain] rejected every appeal to bring [Rev. Jeremiah] Wright up. Barack Obama made a choice to sit it that church for 20 years and listen to this guy. Then why on earth shouldn't that be something...