Word: previewers
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
...Warners' build-up of Ann Sheridan, the fade-out required Cagney to observe: "You and your 14-carat oomph!" When Cinemactor Cagney protested the line, Producer Mark Hellinger bet him $100 that audiences would give the gag the loudest laugh of the film. A few days after the preview, Producer Hellinger found Cagney's check for $100 in the mail...
Believing that it had a movie of "special interest to the college student," Twentieth Century Fox staged a special snap preview of "Johnny Apollo" some seven weeks ago in Ossining, New York. They picked Ossining because the hero, to say nothing of most of the semi-minor characters, resides during the last forty-five minutes of the movie in a certain notorious neo-Gothic villa of that town. They invited the reviewers of thirty college newspapers to serve as an audience because the same hero spends the first three minutes in college and thereby creates what Mr. Zanuck-presumably calls...
Besides Tyrone's thirty college guests the theatre was filled at the preview with a normal Saturday night crowd, who, until the name of the film was flashed on the screen after a little explanation, were absolutely unsuspicious of the "snap" preview trick. One of these Ossining burghers was overheard summing up the situation very neatly. Muttered he, "If I'd of known it wasn't Swiss Family Robinson I would of stayed home...
Last week South Central Avenue, Los Angeles' Harlem, was acrawl with some 2,000 dusky cinemaddicts crowding into the Lincoln Theatre to preview Dixie Pictures' first offering. It was called Mr. Washington Goes to Town, although none of its all-colored cast impersonates anyone named Washington. Made by its white producers and scripters in six days for some $15,000, and stuffed with every old gag and situation known to movies, it soon had its howling, fun-filled audience rolling in the aisles...
Last night Pi Eta presented the preview of its seventieth annual show in the form of "Say The Word," a musical comedy. The plot centers about, the efforts of a public relations counsel to gain publicity for a wealthy young lady who returns to America after three years abroad. The theme concerns itself with the ubiquitous love triangle: the heiress in love with the publicity man, and the publicity man in love with his secretary...