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...industry, it boosted Subaru's market share to 1.92%, from 1.2%. In the auto industry, that's a huge increase - and a higher market share than Cadillac, for instance. Subaru did it without giving away the store too. For 2008, the company decided to roll back its list prices and back off the rebates. The sticker price of the 2009 Forester, for instance, was lowered to $19,995, from $21,295. "We had to bring down our incentive costs and stop selling based on the deal," says Tom Doll, executive vice president of the company, which is a division...

Author: /time Magazine | Title: Subaru: A Rare Bright Spot Amid Automakers' Gloom | 1/13/2009 | See Source »

...over the next two decades. GM's EV1 made it to production but proved too expensive to make in mass quantities; Toyota's Rav4 EV, which debuted in 2001, required a separate wall mount for charging. The Tesla Roadster, which first hit the streets in 2006, boasted a sticker price starting at $90,000 each - well out of reach for most consumers. The latest entry, the Chevy Volt, is expected to be released by 2011; however, the Volt is actually a plug-in hybrid with a gas-powered engine that kicks in as a generator to recharge...

Author: /time Magazine | Title: The Electric Car | 1/13/2009 | See Source »

...Defense Forces]!" And even if you decide to give up both TV and radio, these messages will get to you through the phone. Almost all the residents of the Gaza Strip have been receiving recorded messages from the IDF over the phone, telling us we will pay a high price for the actions of Palestinian fighters. There's nothing we can do - phones are indispensable; we need to keep in touch with family and friends...

Author: /time Magazine | Title: Holding Out in Gaza: Waiting for the Israelis | 1/12/2009 | See Source »

...hour, 21 minute flight home for Christmas, it sounded utterly delicious. “Excuse me, sir,” said the flight attendant. “Would you like some lunch today?” For a moment, I was disoriented—there was no five dollar price tag attached to the offer, only an enticing lunch box on her outstretched arm. And I had been addressed politely, an antiquated notion of civility other airlines had led me to give up on. Further surprising me, the attendant returned after lunch for a second time with a beverage cart...

Author: By Matthew H. Ghazarian | Title: No Free Lunch | 1/11/2009 | See Source »

...remain external, paid for not by utilities or coal companies but society as a whole. The coal industry itself estimates that taking better care of fly ash could cost as much as $5 billion a year - and if the government imposed a tax or cap on carbon dioxide, the price of coal would certainly rise. "For all the money the industry has spent to mislead the public, [Kingston] shows that there really is no such thing as clean and cheap coal in the U.S," says Bruce Nilles, the director of the Sierra Club's National Coal Campaign...

Author: /time Magazine | Title: Exposing the Myth of Clean Coal Power | 1/10/2009 | See Source »

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