Word: pricing
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...upstart econobox, India's "People's Car" will be a "safe, affordable, all weather vehicle for a family which is today traveling on a two wheeler." The entry level model is ticketed at just over $2,500 - or the equivalent of 100,000 rupees or one Lakh - a revolutionary price where the average lower middle class income is $200 a month. (For comparison's sake, in the early 1970s, Honda introduced affordable, good quality Civics at about $2,200, which adjusted for inflation would now be nearly $10,500.) It could well be one of the most important cars ever...
That may be a boon to many of the 22 million drug abusers and addicts in the U.S. Although it's difficult to put a price tag on the total impact of drug abuse, NIDA estimates it costs the U.S. $484 billion a year in health care costs, lost earnings, crime and accidents. Complicating the problem, addicts tend to abuse more than one substance at a time - two-thirds of cocaine addicts also use alcohol, for example - a potentially lethal combination that may be increasing in popularity. A 2006 University of Florida study found that deaths from cocaine overdose, which...
...exchange of services simply illustrates a nifty system of cooperation that allows for successful mating. The basic premise, says Gumert, is called biological market theory, which follows the elementary principles of supply versus demand. When applied to the voluntary sex life of long-tailed macaques, it means that the price that one group is willing to pay for a commodity that the other group has depends on the scarcity or abundance of that commodity on the market. Scientists think female macaques may use grooming, too, to try to maintain social relationships within the group to benefit their offspring...
...authors of a U.N. reports that accuses Taylor of being a gun smuggler - took the stand and told judges why he believed Taylor needed diamonds so badly. "They're very small, they're high value, they're easy to move [and] historically they've held their price very well," explained Smillie. "In the 1990s, the period we're talking about, they were an alternative to hard currency in countries where there was no hard currency or where people wanted to hide the movement of money...
Altogether Brown calculates that his Plan B would cost the world an additional $190 billion a year. That might seem high, until he compares the price tag to the global military budget, which stands at more than $1.2 trillion. All we have to do is find the political and popular will to implement the plan. But that's the problem. Brown's proposals are solid, but the real battle over climate change is now political, not technological, and it's one that too many environmentalists tend to discount. If you've drunk the green Kool-Aid, it can seem frustratingly...