Word: primed
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Dates: during 1950-1959
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Half a continent away in Bonham, Texas, at the same time, another Washington prime mover was also scrutinizing the near future. From where he stood, Sam Rayburn could see in it a Democratic Congress and another term (his ninth) as Speaker of the House. But he saw as well something of the same aims and ends that motivated Dwight Eisenhower. Therefore, said Mr. Sam, there will not be "bad blood" between the President and the new Congress. "We're not going to hate Eisenhower bad enough for us to change our principles...
Hoodlum Frank Costello came when he was called last week, began paying the four years and 1½ months he still owes on an income tax rap. Before catching his free bus to the federal penitentiary at Lewisburg, Pa., "The Prime Minister" told reporters he would be "put in solitary for 30 days, but I'm not really bitter." Rolling across the Jersey Meadows, he might well have recalled a favorite axiom learned during his East Harlem youth: "Tough times make monkeys eat red peppers...
...next decade, Dr. Wilkins predicted, hardening of the arteries and its fatal effects-heart attacks and strokes-will be the prime target, demanding 80% to 90% of researchers' efforts in the field of heart and artery disease...
...owns 15% of Wells Fargo does not keep him from writing scripts for other oaters (e.g., Desilu's The Texan) for the truth is, he thinks the market is still too small. "There really aren't enough TV westerns," says Gruber. "Now there are 35 hours of prime time a week on seven channels-that's 245 hours of prime time and westerns only take up 18 hours. Why, that's less than 10% of the time...
More and more companies are realizing that the trend to multiplicity has gone too far. The cut in 1959 auto models is a prime example: Ford dropped from 71 to 54 models, dropping eight Edsels (see Autos); General Motors cut back from 82 to 73 models, has reduced the number of basic body shells this year from three to two. General Electric's Hotpoint Co. Division is cutting its TV models by 50% for 1959, and Motorola is offering 15% fewer 1959 TV models. Norge, which got an early start this year by cutting its washer and dryer models...