Word: primered
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Dates: during 1970-1979
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...concede, are in sales. "Sales like ours don't just happen," he snaps. "We make them happen! And I sell the sizzle!" How he does this could serve neatly as a crash course in the fine points, and pressure points, of selling records. Two basics from the Coury primer: "Nobody gets rich on singles: singles advertise an album. Most important: get your records on the radio...
Although Powell will go on to teach eight four-hour sessions from a Kaplan-prepared primer, tonight he is playing Ed McMahon. He is warming up the audience, setting the stage, we are told, for the main event--a papal blessing from the guru of the educational test-preparation business...
...YEARS AGO, the Boston Women's Health Book Collective, a group of ten women from the Boston area, published Our Bodies, Ourselves, a virtual primer of feminism. Feminism, in the authors' minds, meant looking at men and women as equals and the traditionally "feminine" values--generosity, compassion, love--as important. Buoyed by the success of Bodies, the same group turned this feminist perspective on the business of child rearing; the felicitous result is Ourselves and Our Children...
Inspired by Gscheidle's revolutionary idea, the finance ministry of Bavaria recently issued a 24-page booklet to its civil servants titled Behörde und Bürger, (Authorities and Citizens). A kind of Emily Post primer for bureaucrats, it offers the provocative thought that bureaucracy is a public service for the benefit of West German citizens. It suggests that civil servants should try to put themselves in their clients' place. Avoid bawling out citizens for making mistakes on application forms, advises the booklet. Try to understand that they do not know all laws...
Each fall the New York Film Festival at Lincoln Center serves as a 2½-week primer on the state of world cinema. This year, as usual, there is a heavy emphasis on big-name European directors (Bertolucci, Buʼnuel, Pasolini, Bresson), a shortage of American movies, and a sprinkling of exotic entries from underdeveloped nations. Only a few of the festival films are immediately released elsewhere. Among them...