Word: print
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Dates: during 2000-2009
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Once a film is shot and cut, it has to be copied, sent to theaters and put on the screen--steps that are expensive and risky. Print quality, for example, can vary drastically from frame to frame and print to print. The quality of projection may also vary. "There are still theaters that run the projector lamp at less than proper brightness," says Mann. (A digital projector is much more accurate.) Finally, film degenerates, the way a vinyl record does under a stylus or a videocassette does with frequent use. "With film you have degradation problems," Smith says, "where...
...this: it's far cheaper than film--cheaper to shoot, cut and duplicate. But the big savings come in getting the product to the public. Says Lucas: "Making a big movie, a Harry Potter or a Spider-Man, you're spending $20 [million] to $30 million for the prints just to strike them and ship them to the theaters. Smaller movies have to spend a huge part of their budgets on prints." Digital would cut print and shipping costs about 80%. Even Spielberg, who wears many hats, sees the efficacy of digital. "I may be the last person...
...North America, along with the thousands of screens showing the film version, and declared that in three years, when Revenge of the Sith came out, it would play only digitally. He says he even offered the exhibitors a financial incentive: "It costs about $1,200 for a film print and about $200 for a digital print. So what you do is charge the distributor the same $1,200 they would ordinarily be charged, and $1,000 of it goes into a pot that eventually pays for all the projectors and everything. In about five years you would reconvert the entire...
...extremely nervous. As a print journalist, I rarely appear on TV, and knowing that everyone back home would be watching--and, I hoped, seeing me help convict a man who is still regarded as a hero in some quarters--didn't help me overcome my stage fright...
Crowds of men and women,/ Who rise in dorm rooms,/ Who prowl two-footed to the dining hall,/ Who sit in broods over the latent mine of print, slurping, yawning, absorbing...