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...Starbucks is joining a long line of large companies that want to begin to use Twitter, perhaps the most successful Web 2.0 launch in over a year, to bring in customers. According to The New York Times, Starbucks will run print ads that encourage people to look for its new marketing messages be alerting them to the campaign using the Twitter text messaging service...

Author: /time Magazine | Title: Starbucks Brews a Plan to Twitter for Dollars | 5/19/2009 | See Source »

Instead, H-Bomb’s leaders turned to fundraising in a last-ditch effort in March to save the print publication, appealing to undergraduates over House e-mail lists to support the magazine’s mission, which had been “severely compromised” by the downturn...

Author: By Brian Mejia and Beverly E. Pozuelos, CRIMSON STAFF WRITERSS | Title: Student Periodicals Cope With Downturn | 5/18/2009 | See Source »

...financial future of print publications continues to look dire, other student magazines are following Freeze’s lead into cyberspace...

Author: By Brian Mejia and Beverly E. Pozuelos, CRIMSON STAFF WRITERSS | Title: Student Periodicals Cope With Downturn | 5/18/2009 | See Source »

Though the online Freeze Magazine—a fashion and lifestyle publication for college women—does not face the Advocate’s printing costs, they have still struggled to support promotional events and “minimags”—print previews of the online magazine...

Author: By Brian Mejia and Beverly E. Pozuelos, CRIMSON STAFF WRITERSS | Title: Student Periodicals Cope With Downturn | 5/18/2009 | See Source »

...education and social services, take back billions from local government and release nearly 20,000 incarcerated illegal immigrants to federal authorities for immediate deportation. "I understand these cuts are very painful," Schwarzenegger said. "This is the harsh reality of the crisis we face. Sacramento is not Washington. We cannot print our own money ... We have to only spend what we have." (Read about the big race to succeed Schwarzenegger...

Author: /time Magazine | Title: Voters Unlikely to Help Calif. Avert Budget Crisis | 5/18/2009 | See Source »

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