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...again—this time for its brand. The rankings, released earlier this month by Global Language Monitor, a company that uses quantitative methods to analyze the impact of language on society, are based on the number of times colleges and universities’ names were mentioned in both print and electronic global media over the past nine months. Indicating that prestige and media coverage seem to be correlated, six of the universities on the Global Language Monitor list also made the U.S. News top ten. Global Language Monitor President Paul Payack said yesterday that he expected the popularity...

Author: By Anita B. Hofschneider, CONTRIBUTING WRITER | Title: Media Fixates on Harvard | 9/30/2008 | See Source »

...advice like, "How to Read a Hard Book." But in the 12 years Oprah's Book Club has existed, its significance has been - from the perspective of authors and editors, at least - not its sense of community, but its influence on sales, which has been known to increase a print run fivefold...

Author: /time Magazine | Title: Oprah's Book Club | 9/26/2008 | See Source »

...affixed to the covers - and a unique ISBN number to ensure accurate tracking of sales - were already on their way to bookstores across the country. The Story of Edgar Sawtelle, by software designer David Wroblewski, debuted at #14 on the New York Times fiction bestseller list with an initial print run of 26,000 and crept up to #2; it will be #1 on the list published October...

Author: /time Magazine | Title: Oprah's Book Club | 9/26/2008 | See Source »

...windows and see these massive machines with people wearing aprons bent over them, hard at work on mysterious old-timey tasks,” Jacoby says. The view from inside isn’t much different. The space smells like oil and metal, the walls are plastered with old printing projects, and the back room is brimming with brass photo plates, linocuts, and lead type in dozens of fonts, styles, and point-sizes. You want a wood-carved stamp for “The World According to Garp?” Sure, they’ve got that. (Somewhere...

Author: By Rebecca A. Cooper, CONTRIBUTING WRITER | Title: Bow and Arrow Press Gets Classy | 9/25/2008 | See Source »

...worker giggle with excitement. I had been had.The scene above played out in a market typical of Shanghai: four- or five-floor “malls” filled with hundreds of fake-stuff-stalls, selling everything from North Face to Abercrombie to Coach to print shirts with lazy translations (one read, “Let’s Do The Dancing Team Beach Volleyball”).After the first week, these pseudo-Western products all begin to fade into the rest of the novelty that is Shanghai. I love that I bought the entire James Bond collection compressed onto...

Author: By Andrew F. Nunnelly, CRIMSON STAFF WRITER | Title: A Shanghai-tened Reality | 9/19/2008 | See Source »

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