Word: priuses
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...shows that while going green may save the world, it may not save your business. With climate change and high oil prices in the headlines, corporations everywhere are rushing to show off their green credentials. But the demand for environmentally friendly products--niche-market successes such as the Toyota Prius hybrid car notwithstanding--has yet to reach critical mass...
...gallon, gas prices are up over 30 cents in just 30 days. Such a rapid rise in prices is sure to cause alarm, yet according to search term data, we aren't fazed. Last week's Web searches for General Motors' Hummer outnumbered Toyota's signature hybrid, the Prius, by more than...
...high oil prices in the headlines, corporations everywhere are rushing to show off their green credentials. But doing your bit to reduce carbon emissions is not the same as basing profits heavily on the sale of environmentally friendly products, a field that-niche-market successes such as the Toyota Prius hybrid car notwithstanding-has yet to reach critical mass...
...really play one. Ford Motor Co. made a big show of performing a $2 billion environmental overhaul of its River Rouge factory in Dearborn, Mich., but still turns out SUVs like the elephantine Expedition, which gets a puny 14 m.p.g. in city driving. Toyota, famous for its hybrid Prius, has nonetheless joined the U.S. Big Three in lobbying Washington against stricter fuel standards...
...sometimes seems that the same can be said for the entire world. It's not surprising that faced with a problem of this magnitude, people will yield to the impulse to lay blame. Voters blame politicians. Politicians blame industry. Industry blames an overweening government. Prius owners blame Hummer drivers. But never mind who caused the problem, its very enormity means that all of the finger pointers will have a role in cleaning it up. It took generations to foul the planet as badly as we have, and it will surely take generations to reverse things. The difference...