Word: procter
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...Procter and Gamble Laboratories are located outside of Cincinatti. They were built for research in soaps, synthetic detergents, shortenings, toiletries, and improvement of already existing projects...
Conant spoke at a dedication dinner for Procter and Gamble's new Miami Valley Research Laboratory...
...Zest. Procter & Gamble began test sales of Zest, a soap which holds the dirt and grime in suspension in the water, doesn't leave a ring around the bathtub. P. & G. claims Zest will produce suds even in salt water. Price: approximately 15? a cake...
Wellesley's cello-playing Thomas Hayes Procter, 66, minister of the Christian Church, professor of philosophy, and perennial favorite of the campus. In class, staring abstractedly into space or twiddling with his vest "twiddle button," "Mr. Plato" led a whole generation of girls through the intricacies of Greek thought (At a girls' college, "you don't have to be good; you just have to be a man"), became their father confessor, often officiated at their weddings-a kindly, rumpled man, who never found time to write a book because he was so "passionately excited by teaching...
Suspecting that there might be a few million soap-opera fans with nothing to do of mornings, one sponsor has worked out a plan to fill the breach. Beginning next month, NBC will record Procter & Gamble's afternoon soapers, Young Doctor Malone and The Brighter Day, from CBS lines, then play them back on the NBC network a day later. Cost of the service to P. & G., which spends several million dollars a year on 13 such programs, will be relatively small, since all the expensive work on the show goes into the live CBS performance...