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High school students are using p. r. ploys that would put Procter & Gamble to shame: sending videotapes and cookies with their applications and hiring imagemakers...

Author: /time Magazine | Title: Time Magazine Contents Page December 19, 1988 Vol. 132 No. 5 | 12/19/1988 | See Source »

...First Boston's bid persuaded RJR's board to give the group until Nov. 29 to make the offer more concrete. If successful, the high-rolling group would probably keep RJR's tobacco business and sell its food groups to such consumer-product companies as Ralston Purina and Procter & Gamble...

Author: /time Magazine | Title: The Cast of Characters | 12/5/1988 | See Source »

...topping the rival offer of $20.6 billion from Kohlberg Kravis Roberts, the high-flying leveraged-buyout firm. Now the two sides may be getting new competition. At week's end Forstmann Little, a Manhattan investment firm, said it might make an even higher bid for RJR Nabisco, backed by Procter & Gamble and other large corporate investors...

Author: /time Magazine | Title: Buddy, Can You Spare a Billion? | 11/14/1988 | See Source »

...finding the right nursing home for an elderly parent. The Merck pharmaceutical company helped start a day-care center near its Rahway, N.J., headquarters, and permits employees to start work as early as 7 a.m. or as late as 9:30 a.m. so that they can meet family obligations. Procter & Gamble offers workers unpaid child-care leave of up to one year, with a guarantee that they will not lose their job. American Express conducts workplace seminars on topics as diverse as pregnancy planning, family stress and elder care. Capital Cities/ABC contributes up to $3,000 when an employee adopts...

Author: /time Magazine | Title: Special Report: Family Ties: Home Is Where The Heart Is | 10/3/1988 | See Source »

...Kissane, who operate C&K Marketing of New Jersey (1987 sales: $9 million), allegedly awarded three prizes to friends, and in at least one of those cases kept the money for themselves. The C&K officials, who have conducted contests for dozens of major companies, including PepsiCo and Procter & Gamble, have denied any wrongdoing...

Author: /time Magazine | Title: CONTESTS: Too Lucky To Be True | 9/5/1988 | See Source »

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