Word: procter
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BIGGEST U.S. ADVERTISER in 1959 in major media was General Motors ($110.6 million), which ousted Procter & Gamble ($105.6 million) from lead. Others, according to rank: Ford Motor Co. ($61.7 million), General Foods ($61 million), Lever Brothers ($57 million), American Home Products ($52 million), Colgate-Palmolive ($50 million), Chrys ler ($47 million), R. J. Reynolds Tobacco ($39 million) and American Tobacco ($35 million...
Died. Reuben Buck Robertson Jr., 51, husky, shirtsleeved president (since 1950) of the Champion Paper & Fibre Co. of Hamilton, Ohio (1959 sales: $169 million), director of B. F. Goodrich Co. and Procter & Gamble Co., onetime (during the Korean war) member of the Wage Stabilization Board and former (1955-57) first assistant to Defense Secretary Charles Wilson; in a traffic accident; in Cincinnati...
...Procter & Gamble...
...contrast between Secretary Gates and outgoing Secretary McElroy could hardly be greater. McElroy (who goes back this week, with no regrets, to a new Procter & Gamble job as board chairman at upwards of $285,000) is an attractive, extraverted salesman-impatient with details or lengthy briefings, a man who shrinks from offending a friend or customer, who agonizes over difficult decisions. In his 26 months as Defense Secretary, which began so dramatically only five days after the first Sputnik soared into history, McElroy has had a hit-or-miss record (TIME, June 22). As a salesman, succeeding rough-handed "Engine...
...producers' admission that the show was crooked, said he, has damaged his reputation. Reason: his friends will not believe that he was not in on the fix. He filed a $500,000 suit against NBC, the show's producers (Barry & Enright Productions) and the sponsor (Procter & Gamble). What's more, argued Clark, his eye on an even bigger payoff, the fix cost him a possible $40,000 in winnings. He sued for that...