Word: product
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Dates: during 1960-1969
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Easily the least attractive product of Detroit since the exhaust pipe, Disk Jockey Tom Clay seemed to have hit the final groove last fall when, on the testimony of a rock-'n'-roll promoter sometimes known as Nivens the Nightshade, he was caught flat out accepting large scoops of payola. Clay candidly discussed his history on the take and became one of the most celebrated ex-deejays in the U.S. Last week Deejay Clay was not only spinning once again, but to Detroit's shocked surprise, he was doing it for WQTE, a more-filtered-than-thou...
...growth stocks "has gone too far." Though brokers are wary of saying flatly that a stock is selling too high, they realize that it is perilous to project earnings five or ten years into the future. Particularly in the growth sector, technology is changing so fast that a new product, a competing process, a better method hit upon by a competitor can collapse a stock in a hurry...
What may well be happening, says El mer L. Lindseth, chairman of the Cleveland Electric Illuminating Co., is that "we're experiencing significant changes in components of our gross national product." The new industries on the rise, such as electronics and missiles, use comparatively little steel; thus some experts feel that the index statisticians lay too much emphasis on the steel industry. Some transistors, for example, smaller than a kernel of corn, sell for $200 to $300, or more than a ton of steel. And there is a shift in industries themselves. In Los Angeles, where aircraft-industry employment...
...nation's gloomy steelmakers, the continued rise in the economy brought hope of an upturn for them. Although production in the first week of July is expected to be the lowest this year-about 50% of capacity-steelmakers still talk of a summer upturn. As Charles M. Beeghly, president of Jones & Laughlin Steel Corp., puts it: With the gross national product at more than a $500 billion annual rate, "something has to give. Either the steel industry will be called upon to support this activity level by increased production, or this record level will not be sustained. We believe...
When Resor, who headed Thompson's Cincinnati office, bought out Commodore J. Walter Thompson in 1916, the agency's billings were $3,000,000. Last year they totaled $328 million. Resor pioneered in market research, required copywriters to know almost as much about a product as the manufacturer, and shied away from gimmicky ads. With the help of Resor's wife Helen, Thompson was among the first ad agencies to hire women and to make a play for the woman's market, won such accounts as Lever Bros., Pond's and Kraft Foods. Thompson...