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What's funny is that Hollywood has never been less interested in making the big serious movie: the star-laden, noble-themed, grownup film, of medium budget or higher, that the Oscars used to shower with statuettes. The big studios leave financing of prestige product to their "indie" subsidiaries; hence the proliferation of family dramas that can be made on the cheap, and the near extinction of the Out of Africas. The films Hollywood gives awards to in January and February are precisely the kind it avoids making for most of the year. The Oscars are largely an affirmative-action...

Author: /time Magazine | Title: How to Save the Awards Shows | 1/3/2008 | See Source »

...hard-pressed to find a more local product than Cold River vodka, which gets its characteristic softness from Maine potatoes grown by brothers Lee and Donnie Thibodeau and water from the nearby Cold River aquifer. The brothers got the idea of making vodka several years ago, when the Atkins diet craze turned potatoes into a less than reliable cash crop. Their longtime friend and now partner Bob Harkins did some research and "found that the vodka category was exploding, driven especially by the high-end premium category." Patrons already used to paying $35 for a bottle of Grey Goose...

Author: /time Magazine | Title: Local Spirits | 1/3/2008 | See Source »

That's a driving force for Erenzo and Lee's Tuthilltown Spirits too. "We see this as being about creating a high-end product and also as a new way of providing revenue for small farms," says Lee. "Our Heart of the Hudson vodka is made from local apples. Right now we are working with local producers who are growing an heirloom corn for us that hasn't been grown in the U.S. in 400 years. Using local produce saves us in shipping costs and keeps the money local. Our success is the success of the small farmer...

Author: /time Magazine | Title: Local Spirits | 1/3/2008 | See Source »

...Hampshire and South Carolina, and what the expectations should be of your campaign leaving Iowa? [Doing well in Iowa] should help up in New Hampshire. We understand that geographically there are three candidates that ought to do better than us in New Hampshire. John McCain is a very familiar product there, well-respected, strong organization, he's been running there for 12 years, I guess, or at least 10 years. So he has been there a while...

Author: /time Magazine | Title: Mike Huckabee: Front-Runner Q&A | 12/30/2007 | See Source »

...charts. As it is in allegedly authentic biopics, so it is in this send-up. There is no effort or intentionality in Dewey's story. He writes songs the same way he gets girls - by standing around and looking receptive. We are to understand him as the pure product of, the pure prisoner of, his "genius." Which is why, of course, he is totally unable to cope with celebrity...

Author: /time Magazine | Title: Walk Hard: Stumbling to Glory | 12/21/2007 | See Source »

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