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...skipped fuel-cell technology altogether. It considers "interim hybrid technology," like Toyota's successful Prius, a mere passing phase. "The market-share winner will be the one that offers affordable, mass-market, zero-emission vehicles with a zero payback period for premium technologies," says Mark Perry, director of the product planning and strategy group for Nissan North America...

Author: /time Magazine | Title: Zero-Emission Cars: A Battle Among Technologies | 9/2/2009 | See Source »

...pocket spare change on the side. But for many others, this movement of marketers into the Twittersphere could be another reason to despise the whole Twitter craze. It's painful enough to get regular updates on your neighbor's dinner plans. What if he started littering your inbox with product pitches? "Sponsored Tweets is controversial," acknowledges Robin Dance, a part-time fundraiser and blogger from Chattanooga, Tenn., who has amassed an impressive 2,800-plus-strong Twitter following and has also tweeted for Kmart. "I've had good friends and fellow bloggers say they have no use for Sponsored Tweets...

Author: /time Magazine | Title: How to Make Money on Twitter: Do Commercials! | 9/2/2009 | See Source »

...example, tweets that are sponsored raise the messy issue of disclosure. If someone speaks highly about a product on Twitter, don't followers have a right to know if that messenger is a compensated mouthpiece? Murphy insists that all tweets that flow through his site will carry some form of disclosure. For example, French's Kmart tweet reads: "Bluelight Special Alert: This Saturday at Kmart all patio furniture is 70% off! For more deals follow http://bit.ly/tupjE (sponsored)." Others include signposts like "#ad." But within a 140-character limit for all tweets, is there truly enough room to clearly...

Author: /time Magazine | Title: How to Make Money on Twitter: Do Commercials! | 9/2/2009 | See Source »

...parade of innovative new models could change Chrysler's tarnished image, but that's not happening anytime soon. The only near-term "new" product from Chrysler is a heavy-duty pickup truck that will debut in October. After that, the automaker's next big introduction comes in the first quarter of 2010, when the new Jeep Grand Cherokee debuts. Overall, however, Chrysler's new-product pipeline is thin, suggesting that the automaker will struggle until help from Fiat materializes, says Rebecca Lindland, an analyst with IHS Global Insight. Ron Bloom, President Obama's point man on the automotive task force...

Author: /time Magazine | Title: Chrysler Still the Laggard, Despite Cash for Clunkers | 9/2/2009 | See Source »

...party has said it plans to cut waste and rely on untapped financial reserves to fund their programs. But with Japan's public debt heading toward 200 percent of gross domestic product, the Democrats plan has been criticized as a financial fantasy that would worsen Japan's precarious fiscal health...

Author: /time Magazine | Title: Japan Opposition Scrambles To Form Transition Team | 8/31/2009 | See Source »

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