Word: productions
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Dates: during 1990-1999
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...every company, you want to have a classic or stable institution subtly giving you their endorsement," says Joseph G. Wrinn, the director of the Harvard News Office. Thus the review process--otherwise the University might unwittingly appear to endorse a particular product or show...
Rowling grew annoyed when newspapers played up this anecdote as a dominant chapter in her life. "It was a great story," she concedes. "I would have liked to read it about someone else." But the tale came to define her, the product of a middle-class family and a university education, as a welfare mom who hit the jackpot. Worse, some papers began using her success as an implied criticism of poor, single women who lacked the gumption to write themselves off the dole. "That's absolute rubbish," Rowling says. "This is not vanity or arrogance, but if you look...
...Wall Street Journal, income from Rogaine is slumping behind that of Merck?s Propecia - the market?s other, more powerful anti-baldness drug. It seems that in the course of wooing balding men, Pharmacia & Upjohn has tripped over its own advertising claims: The Rogaine web site boasts that the product is ?medically proven to regrow hair,? while following pages back away from such strong language, focusing instead on various caveats to be kept in mind by prospective users: Some men may experience only slowed hair loss, and others may experience nothing but a thinning wallet. Once you get past...
...Wall Street Journal reports, the makers of Rogaine are putting a new, happy face on their product, pitching it as a preventive measure to men who simply want to hang on to the hair they?ve got. ?Rogaine? trumpet the latest ads, ?Stronger than heredity.? The marketing mavens at Pharmacia & Upjohn may be onto an elemental truth: Men who are worried about losing their hair are far more obsessive about their scalps than men who have actually stared into the shiny face of baldness. And in the ongoing tradition of avoidance, this new marketing tack allows men who harbor dark...
...Friday, Gateway announced that it was cancelling plans to build a new version of the Amiga computer. Who cares? After all, what's one more failed product launch, one more high-tech strategy initiated and then abandoned? But for faithful fans of the Amiga, a perennial also-ran home computer that's been around since 1985, it was the end of a dream...