Word: productive
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Dates: during 1980-1989
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...ready to hear a whole lot more about "dry beers," which are being introduced in U.S. bars, restaurants and supermarkets. After only two months of testing in five regional markets, St. Louis-based Anheuser-Busch, Inc., the nation's biggest brewer, is so enthusiastic about its version of the product -- Michelob Dry -- that it is launching it with the industry's biggest introductory ad campaign since Bud Light. Two other firms have joined in the dry stakes. In early November, G. Heileman Brewing Co. of Wisconsin, which also distributes Old Style Dry in the Midwest, began selling Rainier...
Probably the most ambitious perfume peddler is Herb Alpert, the trumpeter. He spent five years mixing his own curiosities in a lab at home before coming up with Listen, a floral scent for women. Muses Alpert: "A fragrance has an opening note, a treble, bass and midrange." His product, a sellout in California boutiques, may achieve volume as well...
...free-trade deal could prove to be the key economic event of the decade for both countries. Economists have estimated that by 1999 Canada could have added 2% to 3% to its gross national product under the agreement, and the U.S. about 1% to its GNP. Equally important, the accord is expected to provide impetus for free trade globally at a time when protectionist forces are on the rise...
...Animals Crackers to Winston cigarettes, into the brassiest and potentially most damaging brawl in Wall Street history. By last week three groups were locked in a titanic struggle for the company (1987 revenues: $15.8 billion), and the offering price has climbed above $26 billion -- more than the gross national product of Peru or Portugal and twice the sum that Chevron paid for Gulf Oil in 1984 in the largest previous merger. The ordeal turned into a feeding frenzy for hangers-on as well: hundreds of lawyers and investment bankers involved in the bidding stand to earn a total...
...wins the grab for RJR, a highly leveraged takeover could add more debt to the U.S. economy than any previous business deal. All told, corporate debt has climbed from some $965 billion in 1982 to $1.8 trillion this year, a rise from 32% to 37% of U.S. gross national product. LBOs can be especially worrisome of borrowing, because they replace virtually all of a company's equity with IOUs that must be repaid. A sudden downturn can thus put a firm heavily in hock out of business. "High leverage is unsafe, not just for a company but for the entire...