Word: productivity
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...from pine straw or pine bark can be an effective alternative. "Cutting down cypress forests to make mulch is like melting down the Liberty Bell to make paper clips," says Dan Favre, campaign organizer for the Gulf Restoration Network. "A national treasure is being destroyed to make a disposable product...
Alvelda has so far figured out how to achieve his work goal: to grow MobiTV with the best people who can keep the company relevant. "Here we are," he says, "a tiny, clever mouse dancing between elephants." That's some rodent. Every new MobiTV product or service touches a multitude of partners and involves infrastructure, new technologies (for server, handset and network), testing, integration with carriers, marketing and sales support, business development and contract negotiations. "It's a real three-ring circus," he says. "You have to make sure that no one drops anything as they juggle...
...that consumers navigate to get to the programs they want, which also helps define the brand visually. He cut his teeth eight years ago designing PC software for a long-dead start-up called DoDots, then spent five years on DVR software design at TiVo--creator of another revolutionary product and one, he says, "people can no longer imagine living without...
Pressler says MobiTV has similar potential: to create a multimedia entertainment product "like TiVo minus the DVR." Pressler, 34, hits the age of the average employee on the nose and falls into the main demographic of MobiTV's subscribers. This "scary playful" company, he says, is riding on the talents and creativity of people just like him. That...
...transform the most mundane of activities—shopping—into a time of spectacle and excitement. Whole Foods is the innovator in this field, stocking voluptuous produce that would shame the most diligent of horticulturalist. Photos of ruddy farmers reassure you of the authenticity of the product you are buying...