Word: professionalism
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Dates: during 1960-1969
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Reaching the poor with medical care, Coles said, "is not just a matter of setting up free services. You need a kind of commitment before you can break down the barriers people have built up to the medical profession."
...Professional Hazards. No one had worked harder or gone farther than Richard Gordon Hatcher himself. Born in a Michigan City waterfront jungle called "The Patch," he was the twelfth of 13 children. His father, a factory worker, was usually laid off half the year. "We had," understates Hatcher, "a very difficult time of it." Instead of surrendering to slum life, Hatcher went to Indiana University by dint of a church stipend, a small track scholarship and his willingness to wait on tables. After earning his bachelor's degree, he went to Indiana's Valparaiso University Law School, where...
Most of the men and women in the advertising profession are highly reputable people with a keen sense of responsibility to both their clients and the public. There are the other kind, too.
Men at your school--University of Arizona--some of your friends, will enter the advertising profession. Most will become the former; few, I hope, will be interested in unethical advertising practices, or make needless use of sex symbolism in their work.
The profession of the fornicatrix has fallen upon seedy days. Rank amateurs have driven out the pros, giving the career field a bad name, and today's courtesans would rather provide grist for the sociologist's mill than salt for the Sunday supplements.