Word: profitability
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Dates: during 1930-1939
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...name of the Hopkins act was Restoring Business Confidence. Nothing quite like it had ever been staged under New Deal management. Heretofore Franklin Roosevelt's morsels of encouragement to Private Profit had been tossed out as asides in speeches which concentrated on the New Deal's grander social objectives. Even the famed "breathing spell" of 1935 came only in answer to a letter from a publisher.* Now, Depression and an election having intervened, the fairest-haired lieutenant of the whole New Deal was being sent out to effect Recovery through the strange and unfamiliar medium of Business itself...
Talented Financier Groves had popped up in Wall Street with some money he made in Baltimore, pieced together a few wobbly investment trusts under the name of Equity Corp. and sold them to David Milton, son-in-law of John D. Rockefeller Jr., for a neat profit of $750,000. After that, he bought control of Phoenix Securities Corp., an inconspicuous investment trust then worth some $4,000,000, lured young Walter Mack Jr. away from Equity Corp. to help him run it. Financier Mack comes of a wealthy family, was 1917 at Harvard, operated a cotton mill...
...John Profit, Sp. stepped into the role of President of the Harvard Dramatic Club, succeeding Samuel L. M. Cole '39, at a recent meeting of the thespiane. Norman G. Updegraff '40 was appointed Treasurer while Jervis R. McMechan '42 took over secretarial duties...
...chivy him into playing the part written for him, instead of letting him alone in his own classic interpretation of W. C. Fields. In this case, Producer Lester Cowan shrewdly devised a new technique. Instead of paying his stars a salary, he persuaded them to work on a profit-sharing basis, had Fields write his own story and let matters take their course. The result was that the shooting of You Can't Cheat an Honest Man-completed for a mere $400,000-amounted practically to a miniature Hollywood revolution...
When famed Hearst Editor Arthur Brisbane died on Christmas Day 1936 he left a son, four daughters, around $5,000,000 and an unmatched 39-year record for turning omniscient piffle to profit in his column Today. Last fortnight a new Brisbane byline bobbed up for the first time in the Hearstian New York Mirror. Wrote Seward Brisbane, 24, of an interview with another great...