Word: profitability
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Dates: during 1990-1999
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...running advertising banners on its Web site alongside the lecture notes, which are free to view. Regardless of the legal status of the endeavor, it is unethical for outside corporations to make money off the presentations of Harvard professors, and we find it more concerning that students seek to profit from the professors' academic work...
...student handbook states that "Students who sell lecture or reading notes, papers, or translations or who are employed by a tutoring school or term paper company [...] may be required to withdraw." This regulation is intended to protect both professors and students: professors' work cannot be represented (or misrepresented) for profit without permission and compensation, and students cannot unfairly gain from their transcribing of another's ideas in an academic context...
Goldsmith doesn't have to understand ads to profit from them. All he has to do, as president of sales and marketing at the ABC television network, is sell lots of 30-sec. slots. And now that dot.coms are caught up in a frenzied race to make their brands widely known outside cyberspace, his job has never been easier. "We're attracting people we haven't even heard of," says Goldsmith, who has raked in $200 million in Net-related ads this year. "You can't match the reach of network...
...mountain shanties, the hamlet of Keystone, W. Va. (pop. 627), looks like a movie set left over from Coal Miner's Daughter. Main Street, all four blocks of it, has not a single traffic light. Yet the local bank in recent years has boasted one of the highest profit margins in the U.S., and reached $1 billion in assets in 1998. You might wonder how such a bank could thrive in one of the poorest counties in the U.S. And you'd be in good company, because bank examiners and the FBI wondered...
...Billie Cherry, a woman who worked for him. Cherry and her friend Terry Church followed Knox from Pittsburgh to Keystone. The bank moved aggressively into the national market for "subprime" home-equity loans, which are riskier than first mortgages but generate higher interest payments. Keystone was earning about 5% profit on its assets--more than double the industry average--by the time McConnell died...