Word: profitable
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Dates: during 1990-1999
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Time for another fantasy retirement. Callaway sold his vineyard at a handsome profit to Hiram Walker & Sons, then bought a tiny golf-club company that made classic hickory-shafted wedges and putters. Under his tutelage, sales soon boomed. That was merely the tee-off. After introducing a popular line of neckless irons, he hit upon the idea of Big Bertha. Callaway replaced an existing graphite club head with a hollow stainless-steel design weighted most heavily around the edges. "Perimeter weighting" gave Bertha a sweet spot like that of an oversize tennis racquet. Since hollow clubs already on the market...
AFTER FOUNDING THE ROYAL Shakespeare Company, then succeeding Laurence Olivier as head of the Royal National Theatre, director Peter Hall gave his life a really tricky third act: he vowed to turn a profit staging the classics for the mainstream commercial theater. Not musicals, not sex farces, not topical contemporary screeds, but esteemed texts by dead, white, male and mostly European playwrights, generally rendered in the original period and ethnicity rather than revamped for political correctness...
...inconceivable that the Barkerites will "win" the debate -- one might as well expect a huzzah for the superiority of Marlowe among the merry merchants who profit from bardolatry in Shakespeare's Stratford-upon-Avon -- but the festival is already making the case. The highlight of its nine-play season is a spellbinding production of Granville Barker's The Marrying of Ann Leete, written in 1899 when the author was 22 and promptly dismissed as "a practical joke" by the Times of London. A century later, it feels startlingly fresh and new, its language conversational rather than expository, its events surprising...
...himself at the wheel. Reaching a group of cattle, Johnson would "behave precisely like Churchill with his goldfish -- pointing out each animal in turn, occasionally comparing its appearance to that of some fellow politician and telling his visitors just what he had paid for it and precisely what staggering profit he expected to realize." But the similarity between Chartwell and the L.B.J. Ranch was evident in more than these details. Johnson's visitors, Alsop recalled, "have the same feeling that visitors to Chartwell have -- that they are expected, nay, commanded, to exclaim and to admire." A certain kind of country...
...true to a computer program only to prove false upon human investigation. The growing practice of "ghost riders," for instance, involves people who claim to have sustained injuries while riding public transportation. In a three-year sting operation mounted by the New Jersey Insurance Department, 110 people tried to profit from 10 faked bus crashes. Every "crash" produced fraudulent claims of between...