Word: profits
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...Grokster, Morpheus et al.--trade movies too and have proved more resilient. The music labels fought all instances of unfettered file sharing until Apple CEO Steve Jobs helped broker a cease-fire in the form of the iTunes Music Store, which won praise from consumers and a route to profits for the labels. The film industry, however, is still in the trenches, trying to stall what it sees as an onslaught of movie theft. Already as many as half a million movies are swapped online every day, according to the MPAA. But a diverse chorus of critics says that Hollywood...
...founded on a tightly controlled schedule of when and where the public sees movies. That schedule is broken up into windows. The box-office window is followed by the pay-per-view window, and then the DVD window opens, followed by the premium-cable window. The studios maximize their profit by selling licenses for each phase. If peer-to-peer networks can offer movies while the films are still in theaters, the whole revenue stream could be undermined. "We have less issues with technology overall than the lack of the ability to enact business rules around that technology," says Darcy...
...Internet. (Not surprisingly, the MPAA bitterly opposed TiVoToGo.) "Downloading any movie ever made--that's possible on a TiVo box today," says Ramsay. "The problem is in the copyright management, not the technology." Hastings, meanwhile, takes pains to stress that any future downloading business would work out a profit-sharing framework with movie studios...
...movies (since advertisers care only about how many people see their products) and allowing unrestricted file sharing in return for a "noncommercial-use levy" of 4%, regulated by the Copyright Office and imposed on the price of new computers and other copying devices. Netanel's estimate of the resulting profit for the studios: $2 billion a year...
...currently doing non-profit and government consulting and engagement work for McKinsey, concentrated in Environmental Science and Public Policy while at Harvard and helped create the Resource Efficiency Program, as well as being a Crimson photographer...