Word: programming
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Dates: during 1930-1939
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...Liberalism outlined by Max Lerner in his recent speech comes as an inspiring credo for liberals at a time which they are confused and divided. Unquestionably, today we need a positive program to replace the platitudes that have long posed for true liberal thought . . . Williams--if it wishes to survive these troubled times in good health--in its educational policies and in the temper of its faculty and student body must reflect the currents of positive and forward-looking liberalism...
Last week Massachusetts Institute of Technology, where Mr. Cabot studied before he entered Harvard, announced that it had received from him a gift of $647,700 for a research program to investigate the direct methods of harnessing solar power -mechanical, electrical, chemical. Far from being floored by the prospect of such an enterprise, M. I. T.'s President Karl Taylor Compton feels that the Institute is well equipped to carry it out. Said he: "Mr. Cabot's generous gift makes it possible for the Institute to begin a great research program in which the combined efforts of scientists...
Main idea of a cinema sales convention is to put the coming season's production program over with a bang. At one of this year's conventions the spirit of Hollywood enterprise was neatly summed up by firing tommy guns loaded with blanks. At other conventions, this year's plans for some 500 feature pictures, to cost some $150,000,000, were introduced with less noise, no less ballyhoo. By last week salesmen were visiting the nation's 16,558 exhibitors, talking up next season's shows. Under the block-booking blind-selling system...
Most successful purveyor of mass entertainment is Twentieth Century-Fox, whose net profit last year was $8,617,114. This year a program of 58 features will find the Dionne girls hygienically spotted in a musical to be called Five of a Kind. Other notable projects: Drums Along the Mohawk, the Ritz Brothers as The Three Musketeers, three Shirley Temple, four Jane Withers films, specially designed pictures for Eddie Cantor and Sonja Henie...
Unique exception is San Francisco's Joseph Henry Jackson, whose weekly Reader's Guide series concluded last week its 14th year of continuous broadcasting. His program rates, despite its cultural stigma, as radio's outstanding hardy perennial. Originated by Book Critic Jackson over KGO (then in Oakland) in 1924, Reader's Guide was extended to cover all of the Pacific Coast when NBC added KGO to its Blue network. Guide Jackson now splits the network Sunday evenings at 9:30 EDST with Gossiper Walter Winchell, making his literary advice available to all of the West...