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...Philip Morris Co. has been engaging in similar efforts for the past year or so. The tobacco and so-much-more company has new ads proclaiming its support of the "We Card" program to prevent children from buying cigarettes. In the ad, a bunch of kids dressed for a prom attempt to buy smokes from a kindly yet firm store owner, who tells us that belonging to the We Card program makes it easier for him to turn down the kids. There is a lacuna in logic here, but the point, apparently, is that Philip Morris opposes killing anyone until...

Author: /time Magazine | Title: Redemption: It's Good for Business | 5/22/2000 | See Source »

Parents used to worry about children staying out late for spring prom, worry they would start breeding, but I'll bet the kids in the limos are too smart to make babies. Much better to remain nubile for another 20 years, have romances with various inappropriate people, earn a bucket of money by hosting their own TV show or modeling underwear or e-trading, and live in a cool house and give awesome parties, and get a real life somewhere around the age of 35. They know the grief that children cause, having so recently caused it--the noise...

Author: /time Magazine | Title: The Mysteries of Prom Night | 5/15/2000 | See Source »

...Minnesota elected a Governor who once earned his living screeching and frothing and exchanging perspiration with other giant goombahs. He is Mr. None-of-the-Above, a guy who doesn't talk about appreciating diversity or appropriate behavior. He is a guy who may show up at the prom half-naked with his face painted blue. This is a sort of liberation...

Author: /time Magazine | Title: The Mysteries of Prom Night | 5/15/2000 | See Source »

Spring in Minnesota and the first lawn mowing and first outdoor supper, and then it's spring prom. White limos the size of trawlers float up to a hotel marquee and disgorge boys in black tuxes and girls in black or turquoise or tangerine or emerald, and they troop in through the revolving doors, prepared to execute a waltz and make small talk if necessary...

Author: /time Magazine | Title: The Mysteries of Prom Night | 5/15/2000 | See Source »

...Wesleyan University, Middletown, Conn. At the annual Queer Prom, male prom queens and female prom kings perform in drag. Dress whites optional...

Author: /time Magazine | Title: Spring Flings | 5/15/2000 | See Source »

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