Word: promo
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This seems like a hefty slice of cash for what many people consider essentially a promo item, but MTV, though it gets its clips gratis, paid $250,000 for the exclusive rights to show the documentary, from which it lifted the Thriller video intact; Showtime paid $300,000 for pay-cable rights; and Vestron Video reportedly plunked down an additional $500,000 to market the cassette, in which Jackson has what the folks in business affairs call "a profit participation." Not only that, the Thriller album, already out for a year, went into the holiday season selling about...
...booze (vodka martinis, shaken not stirred), fast women and a quick trigger-not precisely dear-to-the-heartland pulpit pleasers. White House embarrassment did not develop, however, until a Washington, B.C., TV station, which had picked up the program, began using the President's words for 30-second promo spots. The program went on as scheduled, but before it did, the station pulled the plugs, effectively canceling double R I's license to shill...
...tribesters brag in their promo literature that by living communally in Somerville, while working to revive the spirit of an earlier era they "are a lesson not only in ensemble performing but also in cohabitation." The sheer energy of the show indicates that they have worked hard to merge their personalities and lifestyles with those of the characters they play--a 24-hour-a-day pysche-up technique. And because they generally succeed, one is tempted to forgive their self-conscious stab at hippydom, as well as the program notes urging the audience to "stand up and join in confronting...
...first show opens with a Playboy interview: John Derek and Bo Derek atop a California hill that is only slightly less windswept than the Dereks' conversation. After a promo by Playmate Tweed en deshabille and a parody commercial, the program rips through a "Ribald Classic," stages a centerfold photo session on Shannon and tosses in a humorous feature on Andy Kaufman, male chauvinist champ presumptive, wrestling Playmate Susan Smith to the mat in a "primal battle of the sexes...
...ubiquitous medium--what Arlen calls "a huge, shared, strangely experienceless experience," has become so omnipresent in a sly way that it's easy to ignore it altogether. Television criticism itself is a relatively new phenomenon--at least criticism that goes beyond the daily newspapers or the T.V. Guide's promo columns. That started happening as television became more sophisticated or, at least, more technologically sophisticated. Once t.v. evolved into something beyond the simple transmission of stage plays--when video, mini-cams, and that all-important ability to edit came into the scene--the force of the medium creeped into...