Word: promo
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...fans. Ray--who has no teleprompter, earpiece, cue cards or even writers--has a finely honed sense of what is and is not Rachael Ray. When the Vegas affiliate wanted a promo in which she would say, "Join me for an entertaining and unpredictable hour of television," she refused. Instead, she blurted out, "What happens in Vegas stays in Vegas, but if you want to know what happens on my show, you'll have to check it out at 10 a.m." The audience went nuts. There are, apparently, Rachael Ray clichés and non--Rachael Ray clich?...
...Robertson really leg-press 2,000 lbs.? When he was 72? Even though that's nearly 700 lbs. more than some college-record holders can handle without rupturing blood vessels in their eyeballs? The reverend is standing firm on the claim, first made in a promo for his protein shake, although he added last week that he "did it one time, one rep" and moved the ton only a few inches. He also revealed why he got into leg pressing: bad knees...
...same path is part bizarre and part amusing—I can’t help shake the feeling that his tongue remains resolutely in cheek with lines like “We’ve got two 50 grand in the budget to go/ Subtract five for club promo/ Lose five for a good video and fifteen for a dud video, fuck that.” The album is puzzling and abrasive at times, as, for example, when Skinner raps about “sarging” “lambs?...
...Friday, March 31, and an especially dark, warm night has closed in on the Embassy Suites in Montgomery, Alabama. The hotel stands next to Union Station, the city’s railway stop turned swanky visitors’ center, stocked with promo maps that show tourists where to find the Rosa Parks Museum and Library or the house where Martin Luther King Jr. lived while preaching at Dexter Avenue Baptist Church...
...Crimson’s music page for the Billboard chart. In the past year we have spent more words on art-house one-time band-of-the-moment Lightning Bolt than on double platinum success Carrie Underwood. What explains this? The snobbery of music writers? The difficulty in getting promo copies of albums from piracy-paranoid major labels? The desire to inform our readership about new and artistically interesting music? Whatever the case, we don’t write much on what’s on the radio. To reverse this elitist trend, and to keep with the theme...