Word: pros
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Airness is imbued with the irresistible cool derived from celebrities the French love most: soccer stars. But how could he swing that when all the pros worth recruiting were already under contract to Nike, Adidas and Puma? "I came up with the concept of the extra sports contract"--getting players to wear Airness in their private life, once their on-field obligations were over." French-African roots were key to signing stars like Didier Drogba, an Ivorian who plays for the top English team, Chelsea. Those ties also allowed Koné to go to the next level, signing Airness...
Gold enthusiasts haven't had a bull market to crow about in more than two decades, but we're in one now. The price of an ounce has zipped past $600 for the first time in 25 years. Gold-mining stocks have doubled since early 2003, and most pros expect more gains--for mining stocks and the metal itself...
...rest of the population, women who are already weighing the pros and cons of raloxifene for their bone health may decide to add the STAR results to the plus side of the equation. Meanwhile, other studies are under way to determine if a different group of drugs, called the aromatase inhibitors, might be more effective at preventing breast cancer than either tamoxifen or raloxifene. Breast-cancer research is such a fast-moving field that it often seems as though something better is just over the horizon...
College athletes are today disparaged as “professionals” even if they don’t violate the compensation technicalities. If they train hard to become skilled, they are dismissed as “pros.” Being a good athlete is fine, but there is something wrong with becoming a very good athlete. Superb Harvard athletes are suspected of not being what former Princeton president William G. Bowen calls “regular students” in “Reclaiming the Game,” his indictment of intercollegiate athletics at selective colleges...
...Many of them were my friends who I personally invited, but a substantial chunk of the audience were people who heard about a comedy show and decided just to come check it out,” he writes in an email.So after receiving some tips from the pros, let me try again.So what’s the deal with that Annenberg food? I mean, who do I have to blow to get the soft serve working, am I right?Thanks folks. I’ll be here all week...