Word: prosper
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...Keep Up? Some small manufacturers seek to survive and prosper by diversifying. In Detroit, United Platers has begun to retail its own line of chrome-plated auto wheels, and hopes for a free lift on advertising from Buick, which will offer similar wheels (made by United) as optional gear on its '64 models. Other firms are narrowing their lines, with the intent of making fewer products better than anyone else. Beau-tee-Fit Co. of Los Angeles retrenched from manufacturing a full line of brassieres to only top-quality models, lately has begun to specialize in nursing bras. Detroit...
...Takes More Than Work. The rural poor, says Higbee, cannot hope to prosper as farmers, because they do not have and cannot get enough capital. The spectacular rise in farm productivity in recent decades has resulted from a combination of improved technology and heavy capital investment. An ever increasing share of total U.S. farm output is produced on big, heavily capitalized farms. The top 9% of the farms account for 50% of total farm production. The top 3% of the farms produce as much as the bottom 80%. Large-scale farmers make exceedingly good livings-not from handling plows...
...only U.S. industry that creates its products out of thin air is the $1 billion-a-year industrial gas business, which is becoming as expansive as the exotic gases that are making it prosper. By compressing air until it liquefies, the industry extracts various gases whose temperatures are close to absolute zero ( - 460° F.). It has thus created a spectrum of uses for rare gases whose inertness, heavy atomic weights and unique electrical properties make them invaluable servants: argon for welding, krypton for long-lasting light bulbs, and xenon for high-intensity lights such as those used at airports...
...announced their intention to merge with Egypt, the threat of losing twelve more branches would have driven most bankers to despair. But Shoman believes that any step toward Arab unity is worth some losses. "If the Arab world could be joined together and Arabs could trade freely, they would prosper like Americans," he says. "For the sake of Arab unity, I'll give it all away." He may not have to: aside from his family's 37% ownings, 2,040 Arab investors in 15 nations have a stake in the Arab world's leading bank...
...year of 1958. Among the many research projects, 150-year-old J.P. Stevens & Co. is working with papermakers to develop disposable clothing, and Deering-Milliken is reportedly experimenting with a process to manufacture textiles by pressing bits of fiber together instead of weaving them. But the industry cannot prosper as it should until some sense is brought into the pricing of its raw materials, which account for 50% of its production costs...