Word: protectant
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Like many companies, Harley-Davidson started licensing its name partly to protect the reputation of its trademark. Shady operators were doing a brisk business in cheap, phony Harley souvenirs. So now, after a hot day on his Harley-Davidson bike, an easy rider wearing genuine Harley boots and a Harley shirt can reach into his Harley wallet and pull out some money to pay for a Harley-Davidson wine cooler. --By Stephen Koepp. Reported by Wilmer Ames Jr./New York
...scientifically valid to throw out a category merely because it might be misused," he said. Otherwise, Simons seemed to embrace the entire feminist position. Psychiatrists confronting battered women should not sit around pondering categories, he said. They should get out of their chairs and get the woman some physical protection. "The first thing you do is protect life and limb. A psychiatrist has that responsibility like anyone else." But in the current climate, could a psychiatrist find that a battered woman actually had masochistic symptoms? Admitted Simons: "You could do it, but only in your mind...
...missile was a 30-second television commercial showing a childlike drawing of stick figures, a simple house and a glum-faced sun. A Little Miss Muffet voice chirps, "I asked my daddy what this Star Wars stuff is all about. He said that right now we can't protect ourselves from nuclear weapons, and that's why the President wants to build a Peace Shield." Chunky red missiles begin to rain down, but they harmlessly disintegrate (pop! pop!) when they hit a bluish , Crayola arc in the sky. Presto, the arc becomes a shimmering rainbow, and the frowning sun begins...
...schoolchild knows that milk is a natural source of the calcium needed to build strong bones and healthy teeth. Now grownups may also have a good reason to drink (fat-free) milk. A study published last week in the New England Journal of Medicine suggests that calcium may help protect adults from cancer of the large intestine, a sometimes fatal disease that has afflicted some 138,000 Americans this year--including President Reagan, who had surgery to remove a cancerous growth from his colon last July...
...capital of exuberant quirkiness, San Francisco municipal authorities agreed on a set of laws meant to codify the city's piquant urban character. The Downtown Plan, a radical and ambitious zoning scheme, will protect dozens of fine older buildings from demolition, severely restrict the amount and bulk of new highrise construction and virtually outlaw the modernist office block...