Word: prudent
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...Houston. "No one seems to care or give a damn. They feel we can borrow forever." Still, the capital is not immune to the jitters. Washington caterers say that guest lists are smaller and there are more lunches than dinners, more wine than champagne. "It's chic to be prudent," says Michelle McQuaid of Ridgewell's Caterers. "Being rich in the '90s is not in style." Families are learning hard lessons in economics, and in discipline. One by one, items drop from the budget of a middle-class dream: cable TV, designer coffee, a winter vacation, credit cards...
Meanwhile, ordinary citizens can exercise what is called prudent avoidance -- doing relatively easy things to minimize a possible risk. This is not the time to sell, tear apart or rebuild a home. But it might make sense to shift a child's bed away from the electric line that brings power to the house. Or to move the telephone answering machine away from the head of the bed. It isn't hard to take a step back from the TV or computer screen, and it could make a big difference in the long...
...fortune favors the brave, it can also favor the cunning and prudent. Faced with losses from Sky of nearly $4 million a week and beset by British Satellite Broadcasting, a well-financed but smaller competitor losing four times as much, Murdoch this month negotiated a merger ofthe rival TV ventures on highly favorable terms. The result: a virtually certain monopoly for the service, projected profit as early as 1992 and -- most important to fretful financial analysts -- an immediate $300 million improvement in the cash flow of News Corp., which has suffered an advertising slump in all its markets. Says media...
...author admits that he was not at his best -- "tired, a little drunk, jetlagged, and light-headed" is his recollection. A prudent man would have gone to bed, and the following morning he would have taken the next plane out of Las Vegas...
Even for the most prudent deals, financing has become elusive. Banks require developers to put up cash or equity amounting to 30% or 40% of a property's value and demand that developers have lease agreements for half their commercial space before they can qualify for a loan. A few years ago, established developers were able to strike deals with banks without arranging any advance leases. Says New York City developer Larry Silverstein: "It is almost impossible to finance a new deal today...