Word: publicist
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Dates: during 1980-1989
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What was going on here? Well, it all seems to have started in the inventive head of Jose Arguelles, an erstwhile art historian who is a dedicated publicist for his book The Mayan Factor: Path Beyond Technology (Bear Publishing; Santa Fe). To anyone who would listen, Arguelles argued that his studies of ancient Mayan calendars showed that the "materialistic" world would end on Aug. 16 -- when three planets lined up with the new moon -- unless 144,000 true believers gathered in various "sacred sites" around the world and "resonated" sufficiently to bring on a new age of peace and harmony...
...number two, because he's someone famous." Schwarzenegger spent two hours demonstrating various weight-lifting and stretching techniques, then stayed around to chat and sign autographs. What most impressed the women, says Rasmussen, was not Arnold's biceps but "how small he is in person." (Schwarzenegger's publicist says he is 6 ft. 2 in.) "They expected somebody 6 ft. 7 in. and 280 lbs. to walk through the door. But he's actually kind of short." Them's fighting words, folks. But is America ready for Conan vs. the Women of Cell Block Nine...
...most locals welcome the invasion, which should provide a $10 million boost to the battered economy. "The students are a huge shot in the arm," says Mayor Bob Pinkerton. "We're trying to help them, not hang them." Agrees Tourist Bureau Publicist Dick Bushnell: "Maybe Lauderdale doesn't need...
...think the video is brilliant," said David Salidor, publicist for Critique Records. He said he was "absolutely sure" that MTV would accept the video for airplay...
Part of being a responsible researcher is being a responsible publicist. On the basis of one or two research articles published last spring, Reinherz's team tentatively announced major implications for the treatment of cancer and AIDS. Is it a mere coincidence that a scientist who published a press release and reached for the newspapers at the time of a discovery is the same scientist who ends up having to retract his findings? Rather than a coincidence, the case may be a symptom of the changing environment of scientific research...