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There are plenty of reasons for celebrities to do charity: guilt, faith, personal suffering, ratings, p.r. "If you want a long-term career and you want to be taken seriously by the public, to do nothing is a mistake," says publicist to the stars Ken Sunshine. "Charitable work rounds out and humanizes your image." And then there's politics. It's probably not a coincidence that some of the most charitably active celebrities are also some of the more outspoken liberals--Sean Penn, George Clooney. Many celebrities have found that working on international causes (say, civil liberties or poverty overseas...

Author: /time Magazine | Title: The Year of Charitainment | 12/19/2005 | See Source »

Hilary De Vries, whose last book was about publicists, has a new novel called The Gift Bag Chronicles. ?It's kind of sad. It's greed on display,? says De Vries. And the virus, she says, has spread beyond celebrities. ?There are tons of reporters who won't go to events if the bag isn't up to snuff. If they show up, the publicist can say this media outlet was here. And they can hand that list to the corporate client.? I have finally found a class I can teach at journalism school...

Author: /time Magazine | Title: How to Give | 11/29/2005 | See Source »

Jersey Girl had widowed New York City publicist BEN AFFLECK hitting it off with video-store clerk LIV TYLER, and in The Family Man, Nic Cage's true love also turned out to be from New Jersey. Somehow, this all feels like Bruce Springsteen's fault...

Author: /time Magazine | Title: People: Nov. 14, 2005 | 11/6/2005 | See Source »

What Kilmer has become known for is being difficult to work with. Every interviewer is told by his publicist not to bring that up, and 10 minutes into every interview, Kilmer himself brings it up. As part of his new business plan, the usually press-averse Kilmer is going on the offensive to repair his image, which he says has been created by the media because of the eccentric roles he has taken, the fact that he is a Method actor or because he lives far from Hollywood on a 6,000-acre ranch near Santa Fe, N.M., with more...

Author: /time Magazine | Title: Movies: Angst Is So Yesterday | 10/30/2005 | See Source »

...decided to focus on Pennsylvania's Lancaster County because it has a large population of Amish and because it's the only place I'm certain the Amish live, thanks to that movie Witness. I figured I'd put out a call to the Amish's publicist and hear a pleasant tale about how Ezekiel is planning a big wedding and now that Mrs. Ezekiel is taking time off, the town will be getting a new schoolmarm. At worst, I thought maybe I'd discover that Weird Al Yankovic was poking at them again, planning something like...

Author: /time Magazine | Title: What's Next ... With The Amish | 10/17/2005 | See Source »

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